It’s Time for Google+
We all know that Facebook and Twitter both came first but the effects of Google+ when it comes to being an effective tool for internet marketing is unmistakable. Once you master the right techniques of using this platform, you will not only increase your online visibility, web traffic and sales but you also get to have an excellent Google search engine positioning.
Tip #21 – Profile Creation
It always starts with the creation of your profile. You need to take your time when creating one for your business. You also have to make sure that you have thought about your introduction. Make it stand out above all the others so that other users will add you to their circles. You can even make use of the links when creating your profile. Make the most out of it by adding the link to your website or other social media profiles.
Tip #22 – Images of You and Your Company
Images are very important. It puts a face to your company. Choose the best one to include on your profile and also choose photos which you want Google to find. If you wish to create a good brand image then you start by choosing the right image for your Google+ account.
Tip #23 – Make Your Profile Searchable
When setting up your account in Google+, you have to be sure that you put a check mark on the option where in it would allow others to find your profile. This is very important since being searchable in search engines would give you better chances of your profile in being indexed.
Tip #24 – Google+ Circles
Through this ultimate feature of Google+, you will be able to categorize the people that you interact with accordingly. These categories can be by profession, business, personal, friends, acquaintances and many more. You can even create one for your target customers. This offers better organization which can be very useful for any entrepreneur.
Tip #25 – Interaction Is the Key
The heart of social media lies within interaction and connection with other people. As you use Google+ or any other social networking sites, you have to make sure that you connect and interact with others. It is never enough to just create a profile and just hope things will work out. It needs you as the driving force to make your social media marketing technique to work. Yes, this can be time consuming but the results are definitely worth all your hard work and patience.
Tip #26 – Hash tags
Like Facebook and twitter, Google+ also has their hash tags. Make use of it and benefit from it. By using these, you can access the users who are following those hash tags which you used on your posts.
Tip #27 – Content Posting
Once you have your set of google+ users, you can now interact with them. You can do this by posting images, texts, videos, relevant links and many more. You can even tag other people just like the other social networking sites.
Tip #28 – Google+ Hangouts
This feature works the same as Skype. You can use this feature in holding conferences or meetings. You can even use this feature to stream live to countless viewers.
Tip #29 – Post Regularly
It is also important to post regularly on Google+. This is similar to any other social media marketing strategy. You need to regularly post fresh content for your viewers to read.
Tip #30 – Content Is King
Create unique content at all times. This is one key aspect that you should apply to your online marketing strategy when creating posts not only for your Google+ page but to all other sites that you have. Consumers want to read a content which is not only informative but is unique as well. If your write ups are similar to what your competitors have, then you are doing it the wrong way. You will end up losing followers and all your efforts will be gone to waste.